Innovative. Focused. Creative.
At [sic] entertainment, television is art, science, philosophy, design and emotion. From the immersive, powerhouse music reality search IDOLS to the globally broadcast live draw for the continent’s first-ever FIFA World Cup, and spanning the worlds of fashion, beauty, music, lifestyle and more, the company has been responsible on some of Africa’s biggest television productions.
Founded by sought after South African TV director Gavin Wratten, along with rap and TV star ProVerb, [sic] entertainment prides itself on providing exceptional client service, delivered by highly efficient production personnel and fuelled by in-house creative talent. Partnering with sister company Never Machine, [sic] entertainment is a full service production company whose skills encompass format creation, budgeting, scripting, casting, directing, set design and post-production.
Well versed in video trends and technology; passionate about multi-platform programming, our aim is to be collaborative, ground-breaking and consistent. Whether we are working with businesses, brands, broadcasters, channels or individuals, [sic] entertainment is always focused on audience expectation and experience.
To date our portfolio also includes – Africa’s Next Top Model, Face of Africa, Positive Rocks, Miss South Africa, the South African Music Awards and M-Net & Friends, with The Wedding Bash(ers) launching soon.
A BEE Level-2 rated company, our clients in the recent past include Mzansi Magic, Vuzu AMP and Sun International.